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YOUTUBE + SOCIAL
Growing a kids channel from 32K to 151K subscribers
A 12-month YouTube and social engagement across YouTube, Meta and TikTok for SABAQ/Moonshot's 3D animated kids series.
01 / CHALLENGE
The channel needed a stronger operating rhythm across content packaging, publishing, distribution and audience decisions. The goal was to build sustained audience growth rather than treat each upload as a standalone asset.
02 / WHAT WE DID
→ Managed content creation, publishing, and channel operations.
→ Built repeatable YouTube packaging around titles, thumbnails, uploads, and audience behaviour.
→ Supported distribution across Meta and TikTok to extend reach beyond individual YouTube uploads.
→ Used YouTube Studio data to guide content decisions and continuously improve the publishing system.
03 / PROOF
32K → 151K subscribers
93,550,890 total views
6.9M views on a long-form video
8.2M views on a Short
Documented results for the 12-month period managed by the team. Figures are presented as portfolio evidence, not a forecast or guarantee of future performance.
[ ORIGINAL PROOF / SOURCE MATERIAL ]
THE EVIDENCE.
DRAG / SWIPE