EDUCATION SOCIAL
Turning school communications into a structured content system
Full social media management for a Cambridge-curriculum school with an active parent and student community.
01 / CHALLENGE
School marketing has to serve multiple audiences at once: parents, students, prospects, and the existing school community. The content therefore had to be useful, timely, and still feel like one coherent brand.
02 / WHAT WE DID
→ Planned admission campaign content around the school's key enrolment periods.
→ Produced summer camp content as an ongoing social series instead of isolated posts.
→ Covered parent-teacher events and turned on-ground moments into usable social assets.
→ Used UGC-style reels and organic content to make the school's social presence feel active and human.
03 / PROOF
Admission campaign content
Summer camp content series
Parent-teacher event coverage
UGC-style reels
This case study focuses on the delivered system and content outputs because no verified numerical growth metric was available in the portfolio record.
[ ORIGINAL PROOF / SOURCE MATERIAL ]